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Candidate Training Path

Since our creation in 2003 our candidate training programs are at the heart of the work that we do to change the face of power in Texas. We offer everything from a crash course in basic campaign skills to more advanced workshops to continue candidate education throughout the election process.

Candidate 101

You may be years away from your first election or considering a run soon. You may be struggling with the question: can I really do this? Or, do I really want this? Whatever questions you have about running for office, Annie’s List wants to help you find the answers.

You are not alone as you consider what direction to take your leadership journey. Annie’s List's experienced team knows what tools and insight that women need to get ready to take their next step toward the elected office. 

At Candidate 101, you’ll get insight from experienced political strategists and our elected champions on what it takes to prepare for a successful race, from school board to Congress. You will also connect with other like-minded women looking to take their activism to the next level!

Candidate 101 includes:

  • Basic Campaign Strategy in Data, Field, Finance, Comms, Operations

  • Practice developing and presenting your “elevator pitch”

  • A Campaign General Plan Template

  • A Campaign Kick Off Starter Checklist

Training Fee: $30
Please email to inquire about our scholarship process.


GALVESTON - Saturday, April 1st

STATEWIDE (VIRTUAL) - Wednesday, April 12th

SAN MARCOS - Friday, April 14th


Advanced Campaign Skill Building

These deeper dives into campaign skills provide future candidates with a sound foundation for successful races for state and local offices. Each course focuses on a specific campaign topic, with hands-on practice and expert feedback, so you can leave the course with practical experience.


FUNDRAISING  Learn different fundraising methods, how to file financial compliance information, how to build your contact database, and best practices for call-time. Key Takeaway: Initial Fundraising Plan

FIELD  Learn different methods for contacting voters, volunteer recruitment and management, common tools used in Texas, and practice block walking conversations. Key Takeaway: Initial Field plan.

DATA  Learn how to define and target your voter base, how to digest polling information, data and cybersecurity tips, and practice using common data tools in Texas. Key Takeaway: Voter Base Analysis Skills

COMMUNICATIONS  Learn different communications methods in elections, tips on developing press relationships, how to build and relay your campaign message across mediums, and practice public speaking skills. Key Takeaway: Initial Communications Plan

OPERATIONS & CAMPAIGN MANAGEMENT  Learn tips on managing human resources, banking / payroll, volunteer recruitment, candidate management, data and cybersecurity, and how to keep a campaign on track with its goals. Key Takeaway: Initial Campaign General Plan

PUBLIC SPEAKING & MEDIA INTERVIEW SKILLS  Learn tips on how to be an effective public speaker, with practice for TV, radio, and other interview appearances, and receive real-time feedback from communications experts. Key Takeaway: Media Interview Skills & Practice

Training Fee per Course: $40
Please email to inquire about our scholarship process.


AUSTIN - Saturday, April 15th
Fundraising: 9AM - 12PM CT
Operations & Campaign Management: 1PM - 4PM CT


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